Facebook Marketing Mistakes Over the last few years Facebook has become an extremely popular marketing tool. It is not only online marketers who take full advantage of the social media platform but also business owners. Business owners are making use of the platform as a means of boosting brand awareness […]
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Customer Service on Twitter As a social media platform Twitter has forged a reputation for being at the forefront of social customer service. This can be attributed to two main factors. Firstly the real-time nature of interactions on the platform. Secondly it is because Twitter has become one of the […]
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Google Plus Redesign What’s new with Google Plus Redesign? For a brief summary of the Google Plus Redesign click the image on the left. Now let’s take a closer look at the specific new and exciting updates to the Google Plus redesign: 1) Multiple Columns This Google Plus Redesign feature […]
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How To Know If Your Tweet Was Successful It is an excellent sensation when your business page gains favourites and retweets on Twitter but do these factors mean that the tweet in question was a success? If you look at the amount of brands which tweet witty meme after witty […]
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Mark Zuckerberg and Facebook Facebook started life in a Harvard dorm room in 2004, when psychology student Mark Zuckerberg launched a network then called “the Facebook”. It was an instant hit with the student population. Within a month half of the undergraduates of the Ivy League university had an account. […]
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Google Plus Tips Google Plus is becoming incredibly popular. Due to this, it is unsurprising that the social media platform is also becoming popular with businesses and companies. However, Google Plus utilises a wide range of tools which enable users to interact on a deeper level than on other platforms. […]
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Facebook Promoted Posts Reports have recently shown that Facebook now has over 1.1 billion followers globally. The same reports have also shown that approximately 70% of Facebook’s North American users are connected to local businesses on the social media platform. A Facebook representative went on to state that there are […]
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Dealing with Social Media Criticism There is nothing new in people criticising brands publically. For some companies it can be a baptism of fire, heralding the company’s graduation into the public sphere. What is perhaps new is that the internet and social media provide a public and global platform from […]
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Twittiquette A couple of notorious cases in the news have hammered home one extremely important lesson for tweeters everywhere: Twitter isn’t private. Durr and some tweeters need to exercise twittiquette! First came the case of the Swansea University student who posted several ill-advised, cruel and racist comments after the on-pitch […]
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Mark Zuckerberg Ranks Top Boss The leadership of Mark Zuckerberg comes into question every now and again. However within the empire of his employees a recent poll has shown he is much loved by his employees. At only 28 Mark Zuckerberg is one of the most successful CEO’s not just […]
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