Search Engine Optimisation and Social Media
Simply put there is no silver bullet which will ensure success for your small business on social media. However, this should not unnerve you; a number of recent studies have shown an increase in the number of small businesses who are profiting as a result of their social media marketing […]
Twitter is a hugely popular social media platform, the vast number of tweets sent each and every day and the huge volume of daily searches made are a testimony to this fact. Making plain text queries through the site is an excellent means of gaining insight and information into what people are talking […]
As social media platforms, Twitter and Facebook differ in the way in which they present information to their users. Whilst there is a degree of crossover, in that a number of users utilise both of the platforms simultaneously, the two platforms fulfil two very different marketing needs. Facebook provides a […]
Twitter Ads Campaigns Over time, Twitter Ads Campaigns have improved and developed into an excellent marketing tool. Initially the format was lacking depth unlike the PPC advertising programmes of Google and Facebook. Despite this, Twitter Ads have matured into an extremely useful marketing tool. There are some tricks and tips […]
Tweeting Potential Clients Tweeting Potential Clients – The challenge of engaging with potential clients in less than 140 characters: Initially Twitter can be extremely complex, confusing and sometimes misleading. Many people question the purpose of the format and fail to engage tweeting potential clients who have already shown an interest […]