Search Engine Optimisation and Social Media
Instagram is a great social media platform to use as part of your overall digital marketing strategy. However, it’s important from and time and cost perspective to ensure that you’re using it in the right way to gain the maximum gains for the effort you put in. Here’s our top […]
Is your LinkedIn business account neglected? Do you only check it once every so often when a connection request lands in your email inbox? Whilst it may be convenient to merge all of your businesses social media accounts into a super contacts list, it is important to remember the purpose […]
On its initial release, Google+ was met with mixed views and opinions in the social media sphere. Many who were quick to sign up in the platforms opening phase dismissed it as limited, and questioned its viability as a tool for social commerce and marketing. Demographics for Google+ are hard to […]
As a social media platform, Google Plus is still popular. This is largely because it is an excellent way to meet new people, connect with prospective customers and also to deepen relationships with existing customers. Whilst this can be achieved on other social media platforms, Google Plus provides a forum where […]
It always been said that Google Plus will become the most important social media platform in a company’s online communication arsenal. Despite this, a large number of people are still familiarising themselves with Google Plus as a social media platform. For those people here is a brief background of the social media […]
Small Business Owners and Google Plus It is a widely known fact that providing and creating a solid social media presence is essential to ensure success for a brand or company’s online marketing campaign. In the case of small and local businesses this is doubly true. This is because […]
LinkedIn Publishing Platform On February 19th 2014 the professional social media platform LinkedIn announced, via a blog from their site, that they would be making their LinkedIn Publishing Platform available to all their users. The blog can still be viewed by clicking here. With the opening of this new LinkedIn […]
Glossary Of Facebook Ads Facebook advertising is an extremely powerful tool, it can also be complicated. Due to the numerous terms and features which are included it can be difficult to learn how to take full advantage of the Facebook ads service. Due to this a glossary of terms and […]
Currently the top business pages on Google Plus are dominated by an array of entities ranging from sports teams and charities to universities and news outlets. However, despite this, a number of business to business (B2B) technology companies have begun to embrace the social power provided by Google Plus. The […]
Facebook Changes It’s User Interface In March 2014 Facebook announced their intention to unroll a major redesign to their social media platform’s homepage and Newsfeed. The platform released a “revised” version of their Newsfeed in 2013, which according to an article written during March 2014 by MarketingLand was well received. […]