Facebook offers different options for you to target your audience in the form of Facebook Pages and Groups. So which one is right for your business or organisation? And with the recent addition of Groups to Pages does this provide you with the ultimate package? Pages vs Groups Before the […]
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Facebook has long been the cornerstone of many businesses social media marketing strategy. Whilst many page managers are able to competently navigate and make use of their Facebook Page features, there may be a number of the platform’s features which they are not taking full advantage of. To allow small businesses […]
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As social media platforms, Twitter and Facebook differ in the way in which they present information to their users. Whilst there is a degree of crossover, in that a number of users utilise both of the platforms simultaneously, the two platforms fulfil two very different marketing needs. Facebook provides a […]
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Business Pages Appear in Facebook Local Mobile Search Results In December 2012 Facebook revolutionised its local search feature. The platform altered the “Nearby” tab, as part of the renovation, local businesses now feature. This increases the liklihood that local businesses will be discovered from their Facebook page. It also provides […]
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