Search Engine Optimisation and Social Media
Facebook Plans In 2014 Facebook celebrates its tenth birthday so in this article we explore possible Facebook Plans. During its first decade of operation, Facebook has gained over one billion users globally, hosted a presidential town hall, and was the central topic of a film, in addition to connecting users to one another across the […]
Doctor Who Google Doodle On November 23rd 2013, the Google doodle team unveiled the most complex doodle the search engine has ever produced. The Doctor Who Google Doodle celebrated 50 years of the BBC’s Doctor Who science fiction series and was the result of a petition which was signed by over 4000 of the series’ […]
Twitter Lead Generation Cards During May 2013 Twitter launched “Lead Generation Cards”, a sleek feature which is designed to enable advertisers and promoters to find and engage with potential clients and customers offline. Initially, the Twitter Lead Generation Cards were only available to a limited number of the social media platform’s users. After testing was […]
Social Media Fiascos Due to the excellent abilities to interact on a personal level, social media has been adopted by many businesses and companies throughout the world. However these campaigns can occasionally backfire. When this occurs the backlash for these companies is both painful and public. Collected beneath are a selection of some of the […]
Franz Kafka Google Doodle On July 3rd 2013, the Google Doodle team played tribute to what would have been the 130th birthday of one of the finest nineteenth century, European authors, Franz Kafka. The Franz Kafka Google Doodle displayed a scene from Kafka’s Metamorphosis. The tale behind the Franz Kafka Google Doodle involves the unfortunate protagonist, […]
Facebook News Feed Tips In order to optimise News Feed performance on Facebook, it is important to understand what reach is and how a Page’s reach is measured. Reach is defined by Facebook as the number of unique users who view a Page’s updates and content. In order to view the reach of a page, […]
Nestle Social Media The environmental group Greenpeace launched a social media campaign directly against Nestle’s product KitKat on March 17th 2010. Greenpeace released a YouTube video which parodied the brands “Have a break, have a KitKat” strapline. In the video, Greenpeace highlighted the unsustainable destruction of forests which occurred in order to produce palm oil. […]
Twitter Business Rules A seemingly continuous theme of Twitter is that individuals are often unaware of the potential implications and consequences of their comments, actions and behaviour on the social media platform. The problem is exacerbated when those acting on behalf of a brand, or who have a company name in their profile name, reveal […]
The Flintstones Google Doodle September 30th 2010 witnessed the Google homepage pay doodle based homage to the 50th birthday of The Flintstones. The Flintstones Google Doodle was fun filled and appeared globally. The Flintstones Google Doodle was drawn by the team’s talented doodler Mike Dutton. In cartoon style The Flintstones Google Doodle comprised of the first “G” […]
Google Plus Hangouts Feature The Google Plus Hangouts feature is quite possibly the platforms most useful yet underrated feature. The Google Plus Hangouts Feature is ideally suited for personal socialising and professional work. This is due to the feature’s ease of use of the feature and its versatility. What’s more, the Google Plus Hangouts feature […]