Search Engine Optimisation and Social Media
1. Email marketing Testimonials can be a great way to help nurture leads into sales ready leads. This is often carried through an email channel whereby you have already formed some relationship with a prospect allowing you to have obtained someone’s email address and permission to market to them. It’s important though not to drive the […]
The power of collaboration Working with influencers can greatly increase the reach of your post on social media but it can also vastly help your rankings on organic results too. The collaboration should be authentic in that you have both have something to gain from working together. The two areas that you should be keen […]
In this article, you’ll learn of some lesser known tools that are great for content creators, that can massively help you with the production of quality content. The pressure to produce and deliver content can be overwhelming for the best content creators. Many have risen to the challenges and have been able to ship great content […]
Instagram is a great social media platform to use as part of your overall digital marketing strategy. However, it’s important from and time and cost perspective to ensure that you’re using it in the right way to gain the maximum gains for the effort you put in. Here’s our top 10 tips for effective marketing […]
In today’s competitive digital marketing environment we are constantly getting informed of the next tool that can help drastically streamline our current processes and save us valuable time and money when looking for ways to promote our content. In this article we have compiled the five tools that have become our essential kit when it comes to […]
What is the Facebook pixel? The Facebook pixel as described by Facebook “is a piece of JavaScript code for your website that enables you to measure, optimise and build audiences for your ad campaigns. Using the Facebook pixel, you can leverage the actions people take on your website across devices to inform more effective Facebook […]
Snapchat has often been touted around as being the next social media platform that marketers need to get to grips with. With Facebook now replicating Snapchat features on it’s own platforms (e.g. Instagram Stories), it only adds credence to the fact that Snapchat has got something. So who is on Snapchat? The demographic of snapchat […]
The value of Instagram Takeovers is HUGE! Here’s how you go about it. What is an Instagram Takeover? An Instagram takeover simply put, is the collaboration between you and another user whereby you appear on each other’s stories. You don’t need their login details or anything to do it, instead it’s as easy as sending […]
Check out our five favourite, breathtaking free stock photo websites! Understanding Licenses This post has been written with the good intention of helping you supercharge your social media posts with eye-catching, beautiful imagery that is available to use for free. The websites compiled in this post have many photographs that are free from copyright restrictions or […]
Often due to their nature, small businesses only have access to extremely limited resources. Often therefore, small businesses pride themselves on their ability to move quickly from project to project. However this sometimes comes at the cost of achieving their long term growth goals. In order to be successful small companies and businesses need to […]