Search Engine Optimisation and Social Media
Twitter is a hugely popular social media platform, the vast number of tweets sent each and every day and the huge volume of daily searches made are a testimony to this fact. Making plain text queries through the site is an excellent means of gaining insight and information into what people are talking about on the platform and […]
LinkedIn has gained an impressive reputation in the world of business and commerce but how can you use it best in order to gain more business? LinkedIn can be a formidable professional networking tool if it is used carefully and given that everyone is able to access a free LinkedIn account, why miss out on the […]
I often wonder how much time in a day is spent by people in the world checking through their emails, and then I think how much of that time is actually spent sifting through your inbox to find the “real” mail you need to focus on. Junk emails, unsolicited mail, unwanted bulk messaging, whatever you […]
It seems that nowadays an overwhelming number of businesses launch their social media marketing programs out of a misplaced obligation, after which they spend time struggling to implement a model that will work and can also be easily managed. The majority of these programs are launched with no specific goals or targets in mind, and […]
On its initial release, Google+ was met with mixed views and opinions in the social media sphere. Many who were quick to sign up in the platforms opening phase dismissed it as limited, and questioned its viability as a tool for social commerce and marketing. Demographics for Google+ are hard to come by but there is […]
There are some who believe the world of traditional art is a dying one; being replaced by the digital canvas, which offers so much potential with animation and interactivity. Yet, as one innovative project demonstrates, the fate of traditional paintings is not necessarily sealed. This project, created by Ukrainian artist Nastya Żerebecki and titled Emoji-nation, […]
As a long-term believer in the power of social media, I find it fascinating to learn how it enables people in different walks of life, professions and industries to achieve their dreams and aspirations that otherwise wouldn’t be possible. During my time on the various social media platforms, I have connected with an amazing array […]
How Creative Industries Can Maximise Their Audience sing Social Media Socrates was not a fan of the written word but look at what books have offered the world. Could you ever imagine a world without Shakespeare, Edgar Allen Poe, Robert Frost’s “Stopping by Woods on a Snowy Evening”? Or perhaps your favourite novels, comic books, […]
As a social media platform, Google Plus is still popular. This is largely because it is an excellent way to meet new people, connect with prospective customers and also to deepen relationships with existing customers. Whilst this can be achieved on other social media platforms, Google Plus provides a forum where this can be achieved on […]
Making your YouTube channel appealing to visitors is essential. However, page view and click statistics do not completely indicate whether your video marketing campaign is succeeding in its goals. Despite this, they do show how many people are viewing and interacting with your message. The role of a film editor is more than just creating […]